Target Markets, Forums, case studies, surveys, articles, and special Interest directories
We are tackling the industry from a national standpoint, but the business of community associations is conducted locally. Much of the statistical data presented as national is based on state-level subdivision approvals and public reports. This platform collects data on a local level and, over time, refines the national data so that consumer trends can be measured. We have a national housing shortage and affordability challenge. Let’s see if this will help policymakers in Congress create “smart” policies. Through the use of filtered directories and navigational maps, we drill down to the local level and deliver meaningful resources to our constituents. The use of common interest subdivisions was conceived to provide affordable, entry-level housing, through “the economy of scale”. We explore whether the industry is achieving these initial objectives. One of the elements of home construction that the builder has no control over is the cost of state and local fees and regulations, which have increased as much as 300% in some states over the last 30 years. We asked AI, “Over the last 30 years, how much has the cost of local and state fees and regulations increased, on a percentage basis? Read Grok’s response
HOAhomepage is a not-for-profit platform for common interest property owners as consumers. We have identified several cost-saving solutions that address typical transactions that can benefit from the economy of scale, but very few communities are taking advantage of negotiating group services. Assessments have increased faster than inflation, consistently, over the last 25 years. In comparison, 30 years ago, consumers generally looked at assessments as a bargain, providing convenience, amenities, and security for less than they could individually. Today, home buyers consider assessments as a possible deal killer. In our research, we found virtually identical communities within a mile of each other, with assessments that differ by 100 percent, extreme examples? yes, but why? If you can’t demonstrate a value added for higher assessments, marketability suffers.
The number of scalable opportunities expands when we include the market of individual property owners (as individual consumers), generally. Insurance, mortgage services, reverse mortgages, maintenance, property exchanges (1031), and many other services that homeowners use regularly. We have noted communities negotiating something as simple as grouping delivery services from big box stores or local providers, generating discounts or other savings. The platform helps homeowners group themselves, vet and select local service providers, and negotiate group savings. There are no registration fees for homeowners. We intend to enhance common interest ownership, starting with making CI ownership more affordable. Generally, CI owners are typical consumers; however, as a group, they can benefit from group purchasing. This process begins with identifying the entities and individual professionals who contribute to the services offered to communities and individual owners. Their expertise in the CID industry is highlighted. Additionally, we facilitate the marketing efforts of individual professionals.
What do CID and CI acronyms mean?Click on your category for more information
Summary
This registration is for both resident and nonresident homeowners. For all common interest property owners, we address the “Interest” common to all homeowners: assessments. However, we also know that each owner has responsibilities and needs specific to their individual properties, which we address through Special Interest Groups
Our research reveals that 80% of CI tenants want to purchase a home, 60% expect to buy within 3 years, and the majority of those will purchase their first home in a CID. Although we want feedback from all CID Tenants, we have a particular focus on those who intend to purchase their first home in a community association. HOAhomepage wants to help tenants find their first home.
Separate interest: Investor Owners: This is a special category of Businesses and professionals who serve individual homeowners outside of the association. Examples are real estate-related, maintenance, insurance, etc. However, many of these businesses can serve both the community and individual homeowners. This directory allows contractors to connect with the communities where they serve individual owners.
Self Managed Communities: We are creating a directory for this category for common interest association leaders. It includes not only management companies, but every subcategory of professional service companies. Individual professionals register as employees of these companies. AS a platform, we intend to facilitate individual communities to group with other communities that share the same need and create a special interest “Master Association” to negotiate contracts.
This element of HOAhomepage is focused on helping Community Association Professionals market their services to community Board members. And brand themselves with the homeowners in specific communities. The CID Professional is a representative of a company who works directly with the community leadership. A Portfolio Manager, a company marketing representative, or any person who makes assurances to the board to secure a contract on behalf of their company. Our CIDpros create a personal target market of CIDs in their service area. Then we provide a variety of tools that focus on and track your marketing efforts. Whether you use newsletters, social media posts, author articles, or conduct polls and surveys, the Target Market platform gathers the pertinent information on your interactions and the community data and activity.
Homebuilding Challenge This segment of our platform focuses on Homebuilders and the myriad of companies that have contributed their expertise to create this industry. Over the last 60 years, over 95% of the current 350,000 CID communities in the US were built and gave birth to some of the housing industry’s iconic brands, like DR Horton, Lennar, Pulte, Toll Brothers, KB Homes, but there are hundreds of smaller building companies that drive innovation to meet our housing needs. Consequently, this directory strives to profile all CID builders and their communities.. Large or small builders were drawn to this type of subdivision to deliver affordable housing. However, they have been met with a barrage of unjustifiable fees, taxes, and regulations that have just made housing less affordable. This platform endeavors to offer the voting power of some 50 million common interest property owners to help the building industry battle high fees and overregulation.
Affordable housing challenge
THIS REGISTRATION CATEGORY IS NOT YET AVAILABLE. There are dozens of talented journalists producing insightful articles on real estate generally, common interest development, insurance, and many other subjects of interest to our constituents. This is a directory of writers’ profiles and articles they regularly create..
As an entity, HOAhomepage uses connections with common interest owners to conduct surveys, polls, and other interactions to measure trends and reactions of the owners, regarding a variety of topics. The results of these efforts are available to all members, including developers and CID professionals.
Role of professionals in HOAhomepage
We intend to tackle many of the challenges faced by board members in the management of community associations. One of these challenges is the board hiring of professionals who specialize in common interest developments who can help address the specific issues in their community. Not all professionals are the right fit. A professional manager, attorney, insurance agent, or others, can represent a significant percentage of the budget. Consequently, care should be taken to choose carefully. The challenge for boards is vetting these professionals, this starts by creating a well-defined request for proposal. Then select who to invite to submit proposals.
We are approaching this challenge by finding the most effective common interest professionals by having them create target markets. This will be an opportunity to demonstrate how they individually approach certain challenges. And participating in various studies addressing challenges faced by certain types of CIDs. The objective of the CIDpro is to be included on the RFP list, and we help them get the attention of the community leadership.
We are initially tackling rising insurance premiums for communities and individual homeowners. This study is a collaboration of; portfolio managers, Insurance company risk managers/agents, and common interest attornies. Subject communities will be profiled based on type, size and region in the country. Along with premium history and identified risks based on location.
We will curate input from a variety of sources in the common interest industry, from a general viewpoint to specific regions and communities nationwide. With
Property Owners
If you are an owner of a common interest property – this platform is designed to deliver community transparency. You are invited to weigh in on all matters related to your association. Your leadership needs to know what you think.
Homeowner concerns:
- Assessments
- Insurance
- Deed Restrictions
- Statutory mandates
- Maintenance
- Elections
- Privacy
Board Members
Community volunteers, like board members and committee members, are thankless jobs, that are often not appreciated by the members. Due to general apathy by residents, finding people willing to volunteer can be difficult. We intend to overcome this “apathy” trend by opening homeowner interaction. And, hopefully make it easier for boards to communicate their intentions to the community.
Portfolio managers
For professionals who provide administrative and maintenance services to community associations and are willing to interact with homeowners in their service area.
Management companies
Management companies employ portfolio managers and provide administrative support, as well as training and communications.
CID ancillary services
These CID speciialists provide; insurnce, legal services, accounting, replacement reserve analysis, and many other services.
Developers
Common interest community developers need to be part of the conversation. Developers set the standard for how communities will succeed or fail over time. Statutory requirements, both state and local levels make creating new housing more complicated.
Ten years ago we started interacting with common interest property owners, specifically non-board member owners. We wanted to know how much these owners knew about their community. Could they name their board members, for example. Or whether or not their community was professionally managed. Only 1% were able to name the current manager or the name of the landscape company. Maybe this is no big deal, but when it came to the assessments, nearly every interviewee had an opinion. Generally they felt powerless if they objected. On the other hand we could not find a professional association manager who would not take the time to interact with these homeowners.
We asked many other questions, however, and only questions related to their assessments resulted in specific responses.